Adam Greenberg

Of the 17,500 players in MLB, no player has ever had their career end on the first pitch—except Adam Greenberg. This grass-roots project proved successful and Adam received his chance on October 2, 2012, after our entirely volunteer-run campaign received national coverage from ESPN, CNN, Sports Illustrated, The New York Times, Yahoo! Sports, and more.

“There are so many crises in the world of public relations, so it’s great to be able to tell a PR feel-good story for a change.. [Belopotosky] showed that anyone, with passion, creativity and perseverance, can take a small, but compelling story and bring it to the attention of the world. Even before the Marlins decided to give Greenberg this opportunity, the Greenberg story was featured in dozens of major outlets.” -PR News

Client: Adam Greenberg
Author: Nicole Belopotosky
Date: 10.02.2012